Every Dealer feels the pressure to execute Digitally. Your customers demand it, your OEM requires it, and your business depends on it. The time dealership personnel spend on managing the website, distracts from the time they would normally spend on other critical, revenue-generating activities, impacting your Dealership’s overall profitability.
We have outgrown the time when a Sales Manager, traditional agency, or “local web guy”, could manage it for you. The speed at which changes need to be implemented, and the process for managing content, can only be achieved by someone very proficient with the tools, and with a deep understanding of Automotive Digital Marketing and Automotive consumers’ behaviors and trends.
Your online presence has never been more important, or more complicated to manage. Facing internal resource deficiencies, time constraints and training, most Dealers are overwhelmed trying to keep up with their digital showrooms. Waiting days for a vendor to upload content, activate offers, or implement a new feature has a significant impact on most dealers. Hours of lost productivity leads to decreased profitability.
We are Smarter Dealers, and we understand the Digital challenges dealers face every day. Tired of hiring experts, who aren’t? With over a decade of hands-on experience, we are the Automotive Digital experts. Learn More
Ever feel like you and your website provider’s technical support team speak a different language? Tired of the never-ending game of vendor ping-pong and you’re the ball?
Imagine your employees spending their day focused on driving sales, improving profit centers, and simply running your business. Smarter Dealers don’t just imagine – it’s their reality. You have specialists for F&I, specialists in Service and specialists in Accounting. Now more than ever, Digital requires a specialist too. Stop losing hours of productivity. Let your Digital Liaison take control. Meet your Digital Liaison.
Your website platform is a double-edged sword. When implemented properly it gives your customers the tools and shopping experience they demand – think personalization, mobile first, and ease of use. However, the time required and complexity involved to implement properly can be a drain on your employees’ time; pulling them away from revenue-generating activities which means lost opportunities and lost sales.
Additionally, if the information on your website is not accurate and consistent across all websites, you are losing out on even more opportunities, and that means more lost sales.
Being just days late to post promotions could cost you even more sales. These lost sales can mean thousands of dollars to you each month – or the difference between hitting your objective and missing it.
Tired of letting your website run your business? Take Control Today
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